Capa do livro de SOCIAL MARKETING AND THE CORRUPTION CONUNDRUM IN MOROCCO
Título do livro:

SOCIAL MARKETING AND THE CORRUPTION CONUNDRUM IN MOROCCO

A False War on Corruption?

Scholars' Press (2020-01-29 )

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ISBN- 1 3:

978-613-8-92249-0

ISBN- 1 0:
6138922492
EAN:
9786138922490
Idioma do livro:
Inglês
Anotações e citações/ texto breve:
The modern world is characterized by socio-economic disruptions, civil unrest, and the weakening of many societal institutions, amongst many other challenges to our social fabric. Therefore, scholars are increasingly scouring a wide variety of conceptual prisms to seek explanations and possible solutions to those problems contemporaneously manifesting themselves. The pervading force of corruption, across the globe, remains a major concern among nations, multilateral agencies, such as Transparency International, and more profoundly in major business and public policy discourses. This work explores the growing incidence of corruption in Morocco, which has stunted the nation’s positive development, as well as its triggers, antecedents and consequence. The treatment of corruption in Morocco is studied within the conceptual frame of social marketing — a demonstrably robust platform for analyzing societal issues and, indeed, a validated behavioral intervention model.
Editora:
Scholars' Press
Website:
http://www.scholars-press.com
Por (autor):
Nicolas HAMELIN
Número de páginas:
200
Publicado em:
2020-01-29
Stock:
Disponível
Categoria:
Ciência social geral
Preço:
79.9 €
Palavras chave:
Corruption, Morocco, Social Marketing

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