Capa do livro de Funny Business
Título do livro:

Funny Business

Verbal Humor in Business Negotiation and the Non-Native English Speaker

VDM Verlag Dr. Müller (2009-01-09 )

Books loader

Omni badge Apto para vale
ISBN- 1 3:


ISBN- 1 0:
Idioma do livro:
Anotações e citações/ texto breve:
Non-native English speakers often have difficulties detecting humor. This book describes primarily linguistic markers of humor as evidenced in the U.S. business sector. First, the problem English learners face when encountering humor as well as the theoretical aspects of humor in the second language are discussed. This section is followed by a historical overview of humor in the USA asserting that humor is an omnipresent phenomenon in U.S. culture and therefore also an integral part of the business context in which it assumes various forms and functions and has since become an indispensable tool. The central part of the book focuses on the linguistic analysis of data from various sources with the objective of identifying semantic, syntactic, and phonological, as well as non-verbal, cues of humor. The book concludes with a summary of these overt humor markers and culminates in the proposal of 'The Humor Profile', a comprehensive framework for future data analysis, which is most relevant to ESL teachers of business communication but might also be of interest to business English students, managers and training personnel, as well as linguists and humor scholars.
VDM Verlag Dr. Müller
Por (autor):
Brita Banitz
Número de páginas:
Publicado em:
Ciências da literatura e linguística
59 €
Palavras chave:
business, ESL, Humor, linguistic, analysis, Negotiation, discourse, Functions, language, Learners

Books loader

Boletim informativo

Adyen::amex Adyen::mc Adyen::visa Adyen::cup Adyen::unionpay PayPal CryptoWallet Transferência Bancária

  0 produtos no carrinho
Editar carrinho
Loading frontend