Bookcover of Tractor Industry in Central and Northern Gujarat
Booktitle:
Tractor Industry in Central and Northern Gujarat
LAP LAMBERT Academic Publishing
(2014-10-13
)
eligible for voucher
ISBN-13:
978-3-659-61816-1
ISBN-10:
3659618160
EAN:
9783659618161
Book language:
English
Blurb/Shorttext:
This book attempts to analyze the tractor industry in northern and central zone of Gujarat with the emphasis on market structure, hp wise segmentation mix, second hand tractor market and buyer’s behaviour and perception towards different brands. This book will go a long way to acquaint students and researchers to understand the dynamic market environment, tractor industry’s structure, including second hand tractor markets in Gujarat.