Bookcover of The Dynamics that exist within the Incentive Travel Market
Booktitle:

The Dynamics that exist within the Incentive Travel Market

LAP LAMBERT Academic Publishing (2015-08-28 )

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ISBN-13:

978-3-659-77494-2

ISBN-10:
3659774944
EAN:
9783659774942
Book language:
English
Blurb/Shorttext:
The purpose of this study is to explore the phenomenon of the business tourism, especially the incentive travel segment as it is believed that this luxurious, high-spending and unique form of business tourism can bring major benefits for a destination. An understanding of incentive travel clientele requirements is very useful for Incentive travel organisers and their suppliers. The conducted research addresses the gap within available literature on Incentive travel topic by examining in detail the phenomenon of the complicated incentive travel sector network and therefore investigating which aspects of the supplier selection process are relevant for members of the incentive travel sector.This study outlines important criteria to be considered by incentive trip organisers and incentive product providers in their efforts to establish and maintain the relationships required to thrive in this market.
Publishing house:
LAP LAMBERT Academic Publishing
Website:
https://www.lap-publishing.com/
By (author) :
Viktorija Belousova
Number of pages:
96
Published on:
2015-08-28
Stock:
Available
Category:
Other
Price:
54.90 €
Keywords:
Incentive travel, Tourism, business tourism

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