Bookcover of Role of Information Technology in retaining customers
Booktitle:

Role of Information Technology in retaining customers

LAP LAMBERT Academic Publishing (2013-06-12 )

Books loader

Omni badge eligible for voucher
ISBN-13:

978-3-659-41259-2

ISBN-10:
3659412597
EAN:
9783659412592
Book language:
English
Blurb/Shorttext:
Customer relationship management has a great impact and playing its important role in the success of achieving organizational objectives. The main purpose of every business organization is to earn more profit by offering excellent and quality of services or goods and generating revenue by maximizing sales. The profit margin has direct relationship with the sales and sales depend on the number of customers and their satisfaction. Although the role of marketing department, management, accounts department and their strategies have also great influence on the sales. But the customer relationship management role has also great impact on client’s satisfaction, client’s retention and capturing new clients from target market. Client’s repetition and their satisfaction level always play important role in increasing the volume of sales. Customer relation management is responsible for the client’s satisfaction and capturing new clients and handling their complaints. The staff of customer relationship management has direct interface with the clients and in such a way they can also play important role in retention and capturing new client.
Publishing house:
LAP LAMBERT Academic Publishing
Website:
https://www.lap-publishing.com/
By (author) :
Mudassar Ali
Number of pages:
72
Published on:
2013-06-12
Stock:
Available
Category:
Other
Price:
39.90 €
Keywords:
Customer Relationship Management, CRM, Expansion, sales, Retaining, Key Successive Factors, Growth

Books loader

Adyen::diners Adyen::jcb Adyen::discover Adyen::amex Adyen::mc Adyen::visa Adyen::cup Adyen::unionpay Adyen::paypal Paypal Wire Transfer

  0 products in the shopping cart
Edit cart
Loading frontend
LOADING