Bookcover of Pep Cereal
Booktitle:

Pep Cereal

Whole Grain, Kellogg Company, Wheaties

Onym Press (2012-04-16 )

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ISBN-13:

978-613-8-67873-1

ISBN-10:
6138678737
EAN:
9786138678731
Book language:
English
Blurb/Shorttext:
Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. Pep was a brand of whole-wheat breakfast cereal produced by the Kellogg Company, and introduced in 1923. Pep was a long-running rival to Wheaties, and also the sponsor of Mutual Radio's Superman radio series. One of Pep's advertising slogans was "the Sunshine cereal". Pep became one of the first "fortified" cereals, with a spray of vitamins, beginning in the 1930s. Extensive advertising, from print advertisements to sponsorship of Superman, helped keep the brand in the public's consciousness. Pep was included in "variety packs" of serving-sized boxes of Kellogg's cereals. Despite its pluses, Pep faded from popularity as public tastes changed, and the brand was discontinued.
Publishing house:
Onym Press
Website:
http://www.betascript-publishing.com
Edited by:
Aeron Charline
Number of pages:
84
Published on:
2012-04-16
Stock:
Available
Category:
General Social sciences
Price:
34.00 €
Keywords:
Grain, company, Cereal, Whole, Kellogg, PEP, Wheaties

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