Bookcover of Investigating the Customer Acceptance of eBanking in Pakistan
Booktitle:

Investigating the Customer Acceptance of eBanking in Pakistan

LAP LAMBERT Academic Publishing (2013-03-19 )

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ISBN-13:

978-3-659-37002-1

ISBN-10:
3659370029
EAN:
9783659370021
Book language:
English
Blurb/Shorttext:
This book is about the Customer Acceptance of eBanking. Here, major determinents of customer acceptance are identified and discussed. Moreover, the effects of demographics on customer acceptance has been seen, by using both theoretical and empirical data. The author hopes that this book may result a helpful guideline for its readers in understanding the user acceptance of new technologies. MUHAMMAD SIDDIQUE
Publishing house:
LAP LAMBERT Academic Publishing
Website:
https://www.lap-publishing.com/
By (author) :
Muhammad Siddique
Number of pages:
132
Published on:
2013-03-19
Stock:
Available
Category:
Management
Price:
55.90 €
Keywords:
eCommerce, TAM, eBusiness, ICTs, Di, TPB, ATM, Tri, Tra, eServices, eBanking, iBanking, eEconomy, eLoyalty, ePolicies, eReadiness, & Internet.

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