Bookcover of Hotel Customer Needs, Satisfaction, and Loyalty Analysis of TWD
Booktitle:

Hotel Customer Needs, Satisfaction, and Loyalty Analysis of TWD

Travel with Disabilities in Taiwan

LAP LAMBERT Academic Publishing (2012-08-07 )

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ISBN-13:

978-3-8484-1379-9

ISBN-10:
3848413795
EAN:
9783848413799
Book language:
English
Blurb/Shorttext:
With the advancement of medical care and treatment, people live longer than before. By 2030, 71.5 million Baby Boomers will be 65 years and older. At that time they will demand products, services, and environments addressing their age-related physical changes (U.S. Department of Justice, 2005). Moreover, both in the U.S. and Taiwan, elderly people were more likely to report having a disability than younger people. The results indicated that respondents were very loyal to a hotel that could satisfy their needs. Moreover, their purchasing behaviors and attitudes were strongly correlated. They always repeated their purchasing behavior and had a positive attitude toward the hotel that can satisfy their needs. It send a message to the hotel operators that even though their facilities may not be able to satisfy disabled travelers, they still have a chance to bring them back as loyal customers, providing the hotel operators can handle their special needs and complaints.
Publishing house:
LAP LAMBERT Academic Publishing
Website:
https://www.lap-publishing.com/
By (author) :
Ho-Kai Chan
Number of pages:
116
Published on:
2012-08-07
Stock:
Available
Category:
Other
Price:
49.00 €
Keywords:
Hotel, satisfaction, disabilities

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