Funny Business
Verbal Humor in Business Negotiation and the
Non-Native English Speaker
978-3-639-11712-7
3639117123
140
2009-01-09
63.72 $
eng
https://images.our-assets.com/cover/230x230/9783639117127.jpg
https://images.our-assets.com/fullcover/230x230/9783639117127.jpg
https://images.our-assets.com/cover/2000x/9783639117127.jpg
https://images.our-assets.com/fullcover/2000x/9783639117127.jpg
Non-native English speakers often have difficulties
detecting humor. This book describes primarily
linguistic markers of humor as evidenced in the U.S.
business sector. First, the problem English learners
face when encountering humor as well as the
theoretical aspects of humor in the second language
are discussed. This section is followed by a
historical overview of humor in the USA asserting
that humor is an omnipresent phenomenon in U.S.
culture and therefore also an integral part of the
business context in which it assumes various forms
and functions and has since become an indispensable
tool. The central part of the book focuses on the
linguistic analysis of data from various sources with
the objective of identifying semantic, syntactic, and
phonological, as well as non-verbal, cues of humor.
The book concludes with a summary of these overt
humor markers and culminates in the proposal of 'The
Humor Profile', a comprehensive framework for future
data analysis, which is most relevant to ESL teachers
of business communication but might also be of
interest to business English students, managers and
training personnel, as well as linguists and humor
scholars.
https://www.morebooks.shop/books/gb/published_by/vdm-verlag-dr-mueller/3/products
Language and literature science
https://www.morebooks.shop/store/gb/book/funny-business/isbn/978-3-639-11712-7