Bookcover of Exploiting opportunities in Africa through Networking
Booktitle:

Exploiting opportunities in Africa through Networking

A road map for Renewable Energy SME'S

VDM Verlag Dr. Müller (2011-03-10 )

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ISBN-13:

978-3-639-33760-0

ISBN-10:
3639337603
EAN:
9783639337600
Book language:
English
Blurb/Shorttext:
Climate change and growing energy consumption require rapid intervention. The most effective way governments can combat climate change is to work more closely with businesses because Africa has the limited coping capacity. One way development partners can help Africa is through CDM Projects. Exploiting opportunities in the market can be a daunting task, yet Africa is an emerging market, which can no longer be ignored. According to Societe General whilst China, India, and others seem tapped out, the only curve Investors can get ahead is Africa. Some SME's described the market as difficult but this book unveiled that, on the issue of energy one voice does not sing well in Africa. To succeed in the market,collaborative effort is needed. This requires breaking through the survival steps in the market. How do SME'S identify these steps? And how does it works? This book presents a model which the author called Bio-energy Market Penetration Model(BMP) built for a Finnish Bioenergy firm that led to their success. It is a road map for CEO'S to plan their international market by replicating the network model to enjoy the reward that the dynamic market offers.
Publishing house:
VDM Verlag Dr. Müller
Website:
http://www.vdm-verlag.de
By (author) :
Eric Buah
Number of pages:
88
Published on:
2011-03-10
Stock:
Available
Category:
International economy
Price:
49.00 €
Keywords:
Internationalization, climate change, ERP, Renewable Energy, bioenergy, Market Entry, networking, Partnership in Africa, Clean Development Mechanism, Millennium Development Goal, Entrepreneurship

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