Bookcover of ANALYSING PROFESSIONAL GENRES
Booktitle:

ANALYSING PROFESSIONAL GENRES

STRUCTURAL ORGANISATION AND SOCIO-COGNITIVE STRATEGIES OF UNIVERSITY BROCHURES: IMPLICATIONS FOR ESP

VDM Verlag Dr. Müller (2009-10-08 )

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ISBN-13:

978-3-639-19644-3

ISBN-10:
3639196449
EAN:
9783639196443
Book language:
English
Blurb/Shorttext:
This publication presents the theoretical framework, the process and the procedures required in analysing professional genres. Using university brochures as a sample genre, the generic structure including the move structure and the communicative functions of the brochures are identified. The socio- cognitive strategies writers use to construct this genre are discussed. A well-planned module for genre-based teaching is also included. This publication can be used by students of applied linguistics and other researchers who intend to use genre analysis as a research method.
Publishing house:
VDM Verlag Dr. Müller
Website:
http://www.vdm-verlag.de
By (author) :
HAJIBAH OSMAN
Number of pages:
464
Published on:
2009-10-08
Stock:
Available
Category:
Language and literature science
Price:
79.00 €
Keywords:
genre analysis, corpus-based analysis, Public Relations, promotional literature

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