Bookcover of A Semiotic Study of Ganga Aarti in Varanasi
Booktitle:

A Semiotic Study of Ganga Aarti in Varanasi

LAP LAMBERT Academic Publishing (2016-08-19 )

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ISBN-13:

978-3-659-93991-4

ISBN-10:
3659939919
EAN:
9783659939914
Book language:
English
Blurb/Shorttext:
A semiotic study of Ganga Aarti in Varanasi is a work that defines the communicational aspect of rituals involved in deity worship. Here the deity is river Ganga and the message it communicates is the message of environmental peace and tranquility. A communication strategy has been developed to create awareness among masses about the cleanliness of the river through Ganga Aarti. A river that has been flowing through ages communicates something and we need an ear to listen to that.
Publishing house:
LAP LAMBERT Academic Publishing
Website:
https://www.lap-publishing.com/
By (author) :
Gaurav Shah
Number of pages:
92
Published on:
2016-08-19
Stock:
Available
Category:
Communication sciences
Price:
49.90 €
Keywords:
communication, Rationale, rituals, Ganga, Aarti

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